Can Social Media Be Addictive? Some Thoughts on What to Do About It
Social media is like a drug and social networks are the drug dealers....
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August 2013
Facebook vs. Twitter as Instagram Video takes on Vine
Instagram Video is taking on Vine in the short video market....
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Pic of a Lick Shows Need for Employee Social Media Policy
The lick seen 'round the world. The Go Be Social Media team thought we'd share a teaching moment about the need for a social media policy for employees. Such a moment arrived for the Taco Bell fast-food restaurant chain the minute the tongue of an...
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Hashtagging – Campaigns and Conversations in Digital Marketing
A great hashtag marketing campaign has the potential to build brand awareness, increase online conversations and drive traffic to websites through strong calls to action. ...
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Part II — SMM Experts: What’s the Plan?
Great marketing plans are always based on great marketing campaigns—intelligently coordinated activities and programs designed to achieve your commercial goals. ...
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Part I — Hiring that Social Media Marketing ‘Expert’
Like any other business proposition, Social Media Marketing activity needs to provide owners with upfront answers to the basic questions: is it worth doing and what will be the benefits?...
Read MoreYour Deleted Twitter Pictures-Are They Really Deleted?
Admit it. You love taking pictures with your smartphone and sharing them on Twitter. Or Facebook. Or Instagram. Or sending them from Instagram to Twitter and Facebook. Or just to Twitter. Basically, any way you can share it, you will. It's okay. We understand. We like...
Read MoreWhy Having A Facebook Page Doesn’t Matter
Do you really need a Facebook Page for your business? ...
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